The IT kangurus of the world migrated to San Francisco for the virtualization event of the year – and so did Q5
VMworld and its opportunities
A majority of VMworld visitors have a specific goal in mind, they are usually looking for a set of solutions to fill a gap in their current IT infrastructure projects or business objectives. Similar to going to the grocery store, VMworld is the ultimate place to find what you need.
The conference lasts several days days and is divided into breakout sessions, panels, exhibit hall, and hands-on labs
VMware started off the annual VMworld conference in San Francisco with news announcements regarding everything from new open-source tools to a new “intelligent automation engine” for making the best use of companies’ data center equipment. Other companies, including Q5 AG, interested in promoting their company and products, made announcements, too.
The VMWorld Conferences draws a lot of people, who are all paying attention. More than 23,000 visitors came to the Moscone Center for the event, and more than 50,000 people were live streaming today’s keynote. Truly proving that it is one of the largest events in the world of enterprise technology. Thus it was of extreme importance for Q5 AG to attend this event, to set a foot, and leave a mark in the enterprise technology world.
The event brings together leaders, experts, and IT professionals to immerse themselves in the latest technology and to realize value in our, and others, products. In the Solutions Exchange, visitors have the chance to review the latest competitive solutions side-by-side with sponsors and exhibitors, and to separate the hype from reality when making purchasing decisions. Thus, Q5 AG set up a stand in the solution exchange to meet potential new partners and engage with potential customers.
Ending the Reign of High Cost, Legacy Storage Vendors
The increasing sophistication of software-defined storage solutions now delivers enterprise-class storage capabilities at unexpectedly affordable prices. SDS companies are in the vanguard of storage providers, forging new ground in low-cost, high-performance solutions.
Open source. The cloud. Software as a service. Virtualization. Businesses have embraced many emerging enterprise technologies and platforms in recent years, which have led to powerful benefits in increased productivity and cost-efficiencies.
Investing in breakthrough advances in storage, however, is seriously lagging. When it comes to the care and feeding of mission-critical data, businesses tend to stick with the tried-and-true. But the tried-and-true is struggling to keep up with the demand as unstructured data grows exponentially, but is considered a strategic asset that must be kept somewhere. Emerging technologies,like Splunk and Hadoop, are addressing some of these unstructured-data overload challenges—but they’re only part of the answer. As a result of this exponential growth of mis – sion-critical data, businesses are spending on storage— really spending: as much as 40% of IT spend now is on storage solutions. And it’s growing fast, cutting into resources for other strategic and mission-critical requirements. So, if yours is one of those IT organizations that sees storage becoming one of the largest IT budget items, listen up: a change is coming to storage. In fact, it’s already here.
The New Benefits of the New Storage Solutions
If you work at a “No one was ever fired for buying EMC” company, software-defined storage platforms may strike some enterprise decision makers as a vaguely “lesser” alternative than traditional storage solutions. They want someone else to go first and provide the proof points of its capabilities. But these executives don’t realize just how many businesses already have cast their lot with software-defined-storage companies. By now, the software-defined-storage approach has several years of proof points. So, if you are an IT manager who is hesitant to commit to a software-defined storage approach, here are the competitive advantages others in your industry are reaping:
- Flexibility —Hardware-defined storage solutions are rigid, proprietary systems that lock you into specific vendors and protocols. By contrast, software-defined storage tends to be based on open systems that are much more adaptable to changing needs and that allow you to mix and match storage layers for optimal cost effectiveness.
- Scalability —Software-defined solutions provide immediacy and relatively limitless scalability. After all, to scale a hardware-based system requires the time and money and floor space of buying— installing—configuring the hardware. To scale a software-defined system, on the other hand, requires just a couple of software commands.
- Economy —When considering the real cost of ownership (RCO), software-defined storage reduces the cost of buying new gear, the cost of operating the equipment, and even the cost of disposal fees. Taken together, the cumulative effect of all these cost reductions can generate savings as large as 70% or more.
- Resource leveragability —With the operational simplicity of software-defined storage, businesses don’t have to maintain engineering overhead to develop separate solutions for different hardware and media, thereby allowing IT departments to focus more resources on strategic business issues.
Yes, Software-defined Storage Also Can Make a Performance Argument
Software-defined storage has been acknowledged as a low-cost storage option from the very beginning. The sticking point generally has been the perception that it was fine for file-sharing and SAN back-up, but not for large database storage challenges of the enterprise:
- 160TB of cloud infrastructure —At 1/8 th the typical cost of a traditional Tier 1 solution, with API integration for self-service automated pro – visioning.
- 50TB of D2D back-up —Again, at 1/8 th the typical cost of traditional SAN storage, with replication to provide disaster recovery.
- 2 PB of Exchange 2010 —At 1/3 rd the typical cost of traditional storage infrastructure, with a 70% IOPS reduction over the previously existing Tier 1 SAN. It also eliminated tape as the means of service restoration.
Simply put, software-defined storage is the “unified field theory” of storage, well-suited now for both large database storage and file sharing. It has cross-media capabilities, allowing IT departments to create the optimal blend and deployment of discs and SSDs, depending on need and budget. It allows businesses to take advantage of new storage designs, enabling them to pull data from multiple servers at once to support strategically powerful data analytics. It also lets businesses leverage innovative packaging methods, such as network-attached storage (NAS) and cloud-based storage. Software-defined storage gives you the speed of the storage you need, where you need it, even for the most mission-critical of needs.
The Bottom Line is Not Just the Bottom Line
Software-defined storage doesn’t just give you more affordable storage anymore, although the cost savings can be dramatic: at the prevailing price for software-defined storage, even the U.S. Federal Government could have saved more than 65% on its non-classified storage contracts over the past ten years. But by leveraging the affordability and flexibility of software-defined storage, business now can benefit from more affordable enterprise-class storage and the adaptability you need to be successful in the 21 st century global economy.
Author: UBM TECH
Type: WHITE PAPER